Since the introduction of the Wayfarer into popular culture in 1955's Rebel Without a Cause, Ray Ban has been an undeniable icon of cool. No matter who you are or what you do, you know, when you put on a pair of Ray Ban's you are undeniably to coolest person in the room. 

Photographer: Jeffrey Morgan

Over the years, sneaker culture has grown from a small subculture to an international phenomenon. Adidas has maintained a strong foothold in the industry through artist collaboration and innovation. The Adidas Originals line, with it's signature three stipe design, is not only the company's trademark, but a trademark of classic street style. Whether your tending to your garden or kickin' it with your friends, there is an OG style for you. How do you OG?

Photographer: Stella Reed

Garden & Gun is a bastion of southern style and sophistication. Through attention to detail and simple rustic styling, they show us that there truly is and art to true southern living.

If you don't know Lil Bub you should, for she is a magical kitten who finds strength in her disabilities and uses her notoriety to raise money for other anilmals in need. Help Bub and her friends and the ASPCA by donating to Lil Bub's Big Fund. 

Mont Blanc is a brand with a rich history. Known by executives world wide for its beautifully hand crafted pens, watches and accessories, Mont Blanc is a staple of the luxury market. With the current rise of a wealthy millennial class, it's time to bring the analog elegance of handwriting to a digitally inclined generation. 

Rekorderlig is a Swedish brand of alcoholic cider trying to find its place in and ever expanding American market. The crisp, fruity flavors are refreshingly playful and illustrate that there is so much more to Sweden than we, as Americans, realize. 

When it comes to travel, there are those who Airbnb and those who don't. For those who do we have created a wonderful welcome packet for hosts to leave with for their guests. Each packet includes a few basic toiletries (toothpaste, shampoo, comb, etc.), a host card with local suggestions and a pair of our souvenir Airbnb Disguise glasses. Have fun, take a selfie and share your Airbnb experience with the world. 

Co-Art Director: Steven Graziano  

Copywriter: Jeff Johnson

While entertaining, our increasing reliance on our digital devices has led a slew of unforeseen consequences. Sleep deprivation is one of the consequences disproportionately effecting young people today. The Unplug Initiative encourages young people to turn off their phones before bed so that they can get a good night's sleep. After all, missing out on last night's social media antics is better than being the subject of tomorrow morning's social media reticule.  

Co-Art Director: Steven Graziano  

Copywriter: Jeff Johnson

These days we go out of our way to make sure all of the foods we eat are fresh and health. Don't our pets deserve to eat just as well. Sojos is the raw, fresh, and healthy food our pets would ask us for if they could